Archive for the Policy Category

New Challenges and New Opportunities—Healthy People 2020

Dec 07

Healthy People 2020 launched Thursday, December 2 at George Washington University, including a comprehensive, interactive, and very user-friendly site www.healthypeople.gov. Healthy People 2020 is important to us as social marketers for a number of reasons.  For those of us who work for government clients, these are the numbers by which our success will be measured […]

Disney is Becoming Quite a Nudge… And Why I Love It

Nov 11

I recently had the pleasure of spending nearly a week at the Walt Disney World resort in Florida with my family.  With the major decisions of each day being which theme park to visit, which attraction to head for first, and how to strategically select THE ride to use our precious “Fast Pass” chits on, […]

A New Congress Means New Urgency for Global Health Advocacy

Nov 06

Over the past decade, three landmark pieces of legislation have made the United States a respected world leader in the fight against poverty and disease in the developing world. As former U.S. Congressman and Ambassador Mark Green recently noted, however, the broad, bipartisan coalition that forged the President’s Emergency Plan for AIDS Relief (PEPFAR), the Millennium Challenge Act (MCA), and the President’s Malaria Initiative (PMI) has largely vanished in the wake of three tumultuous election cycles going back to 2006. In this context, a renewed focus on educating new Members of Congress about the value of investing in global health will be absolutely essential over the next several months.

Health Reform Hits Main Street

Sep 23

Like many others, I breathed a sign of relief when health care reform passed earlier this year. And I must confess I haven’t spent much time trying to make sense of it all.  But now the Kaiser Family Foundation has released a interesting video to help make sense of the new health care reform law.  […]

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