Social Marketing in Europe

Apr 13

On day two of the WSMC, in addition to many thought provoking sessions, we were surprised (and elated) when some of us got to meet the Dalai Lama in the lobby! But, back to the conference…this morning I attended a very interesting session on Social Marketing initiatives in Europe, featuring Professor Jeff French, founder and organizer of the conference, and Dr. Christine Domegan of the National University of Ireland, Galway. I caught up with them after for a quick interview on some of the session’s key takeaways. Check them out:

This entry was posted on Wednesday, April 13th, 2011 at 11:00 am and is filed under Social Marketing. You can follow any responses to this entry through the RSS 2.0. Both comments and pings are currently closed.

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